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Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals, by Lynn Grodzki
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A much-anticipated second edition to this classic practice-building text.
Building Your Ideal Private Practice, a best-seller in its genre, is now fully revised after its original publication in 2000. Much has changed for therapists in private practice over the past fifteen years, including the widespread encroachment by insurance and managed care into the marketplace, the density of new therapists as over 600,000 therapists nation-wide try to stay viable, and the role of the Internet in marketing services. The revision of Building Your Ideal Private Practice is a comprehensive guide, updated with six new chapters and targeted for therapists at all stages of private practice development. It covers the essential how-to questions for those starting out in practice and explains the common pitfalls to avoid.For those already in practice, worried about profitability in an age of increasing competition, the author offers informed strategies such as the best way to create websites and other online marketing to find clients, and then goes further to explain how to retain the new breed of fickle clients who shop for therapists online, but are hard to satisfy. Other new chapters support veteran therapists edging towards retirement, including how to sell a therapy business for a profit or whether to stay working solo or expand into a more lucrative group business model.
The revision comprises a complete, easy to use and fascinating business plan that shows therapists not just what to do, but also who to be in order to succeed. It adds depth, up-to-date information and a wealth of strategies to the original book, often referred to as the “bible” for therapists in private practice. Like the original, the revision conveys the author’s experience, optimism and warmth as she presents case examples, checklists and exercises to make the business advice come alive.
Whether you have insurance-based or a fee-for-service practice, this book will help you thrive.
- Sales Rank: #28649 in Books
- Published on: 2015-03-30
- Original language: English
- Number of items: 1
- Dimensions: 9.60" h x 1.40" w x 6.60" l, .0 pounds
- Binding: Hardcover
- 384 pages
Review
“Grodzki helps us create a blueprint for a successful practice, regardless of the stage of our career. . . . For those who read the first edition of this book, this second edition includes six new chapters as well as various updates to cover issues that have emerged over the last fifteen years. . . . [A]pproachable and engaging. She incorporates personal experiences as well as anecdotes from her workshops and private consulting, and she offers helpful exercises. . . . [A] well-written and useful book.” (PsychCentral)
“This book is filled with useful information and it is extremely well written. I recommend it for any therapist starting a private practice.” (The Milton H. Erickson Foundation Newsletter)
“I found Building Your Ideal Private Practice an inspiring, relevant, intelligent, and practical resource that had me excited about what I can do with my own private practice. . . . Unlike some other ‘set up your business’ books I have read, this guide speaks to therapists in their own language . . . . I would like to see this as compulsory reading for every graduating professional in our field―helping new clinicians avoid unnecessary confusion, pain, and even financial loss through the recognition that they are as much business people as they are healing professionals.” (The Neuropsychotherapist)
“With its personal preface, instructions, examples, anecdotes, exercises, tips, pre- and post-test, and other resources, this edition of Building Your Ideal Private Practice is relevant, timely, and helpful. As Grodzki mentions, it would be an effective tool for psychologists, counselors, life coaches, and other ‘therapists.’” (Somatic Psychotherapy Today)
About the Author
Lynn Grodzki, LCSW, MCC, is a psychotherapist in full-time private practice, a former business executive, and one of the leading business coaches in the US for small business owners. She specializes in working with change-agents: therapists, coaches, healers, and other service-oriented consultants who help others make change in their lives. Through her workshops and writing, she has become a pioneer in the field of practice-building, helping non-business-oriented professionals develop their private practices. With Lynn’s guidance, thousands of professionals now operate small businesses that offer them a high degree of integrity as well as enhanced financial success. Lynn lives and works in Silver Spring, Maryland and can be reached by email at: lynn@privatepracticesuccess.com.
Most helpful customer reviews
208 of 215 people found the following review helpful.
Every paragraph contained a fresh valuable tip/consideration
By Happier in Bed
The first 30 pages alone would have been enough to rank 10 stars! Just by reading this book I became optimistic about my practice and it began to fill. Each chapter gave me ideas I never thought of before. It helped me work smarter - with less effort, much more pleasure. By the time I finished this book I was trying to decide whether to raise my rates or start a waiting list, and I was seeing IDEAL clients, taking no HMO's, charging more than other psychiatrists in my area, and looking forward to going to work each day. This book blends business with integrity and taught me to value myself, my practice and my clients. I recommend it to ANYONE in the health care field. It made it so easy, and helped me to confront business aspects I hadn't been paying attention to. And she gives so may real life examples, it feels do-able. This book is worth a years' worth of high quality business consulting. I recommend it to any of my clients who have private practices from yoga instruction to massage therapists, and to all my friends in the psychotherapy field. I have never made so much money or felt so good about my practice in my life. She even makes talking to clients about money something I can now do in a way that feels both appropriate and respectful - to me and to them. What I have learned has already netted me literally thousands of dollars. I have never written a book review before, but I have to express my gratitude in some way, and this is my attempt to let others know that with the suggestions, tips and encouragement from this book, it is not only possible to make a living doing therapy, but to build an IDEAL practice without having to contract with any insurance companies. What a God-send of a book.
69 of 70 people found the following review helpful.
Finally, solid, straightforward help for therapists
By A Customer
I am a clinical social worker, in private practice for quite a while. Last year without knowing why, my client count began to drop off. I got worried. A colleague in my peer supervision group swore by this book. (Her practice stays full all the time.) I think it is the most helpful book on practice-building and marketing for therapists I have ever read. The information in the book is really useful and solid. But more than that, the tone of the book is so calming and inspiring. The author clearly knows her topic, and she finds ways to explain exactly what steps you need to take to become more profitable and grow your practice. Unlike other non-therapist marketers, she understands the mind of a healing professional and the mental shifts in thinking that introverts like me need to go through in order to follow through on networking or getting more boundaries in place for my billing policy. On the back of the book, one reviewer (who was a social worker of the year!) said the book should be the bible of every clinician. I agree. I keep it on my bedside table, and when I can't sleep because I am worried about my practice, I open up this book and feel inspired. Her new workbook is great as well.
63 of 68 people found the following review helpful.
A necessity for every person thinking about private practice
By Lee W.
This book gave me the vision to open my own private practice. It provided me with the necessary information to make me feel confident when I finally made the decision to begin building my own practice. It not only explained the business aspects but also described how to make me personally satisfied with what I was doing. I call this book my "Private Practice Bible" and I am sure you will too once you read it for yourself. Good luck with your dreams. This book helped me make mine come true.
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